Hello there, I’m Susie Tobias

Pleased to meet you!

I’m a Moscow Mule-drinking, Coldplay-loving, Northampton Saints-supporting, podcast-listening, bread-kneading, moon-worshipping yogi.

And I would love to help you get your website working.

Susie Tobias, founder of Wise Genius

So, how does a town planner end up building WordPress websites?

The journey is eventful. From a failed move to London (not recommended in early pregnancy), to volunteering with the parenting website, Netmums. Via a distance learning course.

I never considered working for myself until my husband set-up his own business in 2007. Armed with my new coding skills, I thought about designing websites.

And then I started networking, meeting other mums in the same position as me. Some had already taken the leap. They were now running PR agencies, bookkeeping practices, and interior design businesses.

What inspired me to get going was that some of their websites were awful! I forget how many interesting and enthusiastic women I met whose websites let them down.

So, I decided to brighten up my corner of the internet. To give businesses a website that is a true reflection of what they stand for. Letting their personality and unique qualities shine through, whilst showing off their expertise.

Wise Genius launched in 2010 – read about how I chose the name! I built my first WordPress site a year later. And since then, I’ve worked with small businesses across a range of sectors. Helping them make the most of their online presence.

At the heart of everything I do is a desire to get to know you and your business inside out. This ensures your website supports it in the best possible way.

Some random facts about me

I have Grade 8 on the clarinet

I took part in the 25th anniversary celebrations of Singapore’s independence

I trekked along the Camino de Santiago with the British Heart Foundation

I built my first website in 2007

I’m a Libra Sun & Moon, with Leo rising; an ISFJ, Obliger, and The Anchor

Ready to start a conversation?