On 4th April 2017, I started a creative experiment – the 100 Day Project, a free, global art project. The idea is simple – pick a creative action you can repeat daily with ease for a hundred days, commit to doing it and share the results via Instagram so the world can see what you’re up to.
100 days of folding paper
I committed to creating a new piece of origami, using the hashtag #100daysofwiseorigami. I bookmarked a couple of websites that included step-by-step guides to folding everything from simple boxes to complex bird designs, got myself some coloured origami paper, and started folding.
Below are the results of the first 14 days. I have only had one disaster, a cactus that ended up as a ball of paper thrown across the room. I decided not to start again that day, instead choosing to document my failure. Making mistakes and being OK with it is something I need to practice; there will inevitably be more!
You can follow my progress on Instagram or check back here over the coming months to see whether I’ve managed to master the classic origami crane. Search for #the100dayproject to see some amazing art being created.
Over the last 12 months, mobile and tablet Internet use have started to overtake desktop computers. Mobile phones are increasing used for search, online purchases and of course, social media interactions. Is your business website able to compete in this mobile-led landscape?
Google’s new tool, the Mobile Website Speed Testing Tool not only lets you know whether your site is mobile friendly, it also gives you a detailed analysis of how well it performs across mobile and desktop devices.
How to use the tool
Enter your website URL (the www. + domain name bit) into the search box and hit Test Now.
You will be presented with a page like this:
As you can see, whilst the Wise Genius website is 100% mobile friendly, it ranks as poor for both mobile and desktop performance! Luckily, Google provides a handy colour-coded list of what you can fix to improve your website speed. Scroll down the page to see the results for each aspect of the test.
And if you get your free report, which I highly recommend, you will be given links to useful information to help you make the prescribed fixes.
Need helping to understand your Test My Site with Google report?
I am happy to discuss your results and work with you to improve your test scores, both in terms of increasing the speed of your site and making it mobile friendly.
Still need convincing that a mobile friendly website will be good for you and your business? This handy infographic, produced by Harrison Myers Business Development sets out 7 reasons why?
Spring has sprung! Whilst you are flinging open your windows and clearing out clutter at home, have you thought of doing the same for your website?
Spring, the season of new beginnings, is the perfect time to give your website a bit of TLC. Here are some simple, easy to follow tips to get you started:
1. Review your content
As well as an over-all proof read and grammar check, look at the following:
Are your contact details up to date? Make sure people can get in touch with you.
Does your about page include your most recent experience and a recent photograph? Potentially the most visited page after your homepage deserves some love.
Do your testimonials and/or case studies relate to work you’ve done in the last six months, not six years ago? Showcase your best work to entice potential clients.
Are your terms and conditions current? Out of date can equal invalid!
2. Fix any broken links
Broken links are annoying – you click a link and either go nowhere or not where you expected. And then promptly leave the website! If you are using WordPress, try installing the Broken Link Checker plugin to scan through the site. Alternatively, running your URL through the W3C Link Checker will highlight any broken links.
3. Check whether your website is mobile friendly
Having a mobile friendly website is becoming increasingly necessary if you want to rank well with search engines, particularly Google. They have a nifty tool, the Mobile-Friendly Test to help you check. Simply enter your URL and run the test.
4. Back-up your website
What would you do if something happened to your website? Having a back-up of your site will save you time, money and stress if the unimaginable ever occurred. Most website hosting providers offer back-up solutions with minimal fuss. If you are using WordPress, there are a number of plugins you can use, including BackUpWordPress and BackWPup. I recommend at least a monthly back-up of your website, or more often if you blog regularly or have an e-commerce site.
If you would like some help spring cleaning your website, decoding the results of Google’s Mobile-Friendly Test or choosing a back-up solution that suits you, please get in touch – call for a chat on 07530 547683 or email firstname.lastname@example.org. Happy Spring Cleaning!